So as you may know, Cher's new perfume is available in time for all your $$$ stocking-stuffer needs, Eau du Couture. Does the name have to have so many vowels in it…so hard to spell.
You can buy it here: https://scentbeauty.com/products/cher-eau-de-couture
I really like mine, which isn't a big surprise (and yet it kinda was when I opened it) because I liked Uninhibited and this smells very, very similar. My friend Christopher remarked that this is comforting, the idea that Cher has a one-stop smell and not a perfume opportunist like other celebrities.
I'm not alone in my assessment either. Early reviews from frangrantica are making similar comparisons. And to remind you, here are the old reviews of Uninhibited. Or current reviews of it, as the perfume is still selling on eBay used.
The commercial isn't quite as romantic as the last one from the 1980s and they lack her son Elijah or current boyfriend in them, but this making of the commercial was very lovely.
Here's also an interview to go with the launch: https://www.youtube.com/watch?v=QkM8REYt6Iw. I love the tour they take her through the decades.
Have you seen those videos of people quietly doing things on YouTube? They're called ASMR videos and they tap into our audio sensory fetishes. Here's an article explaining ASMR. There's a subset of Youtubes around opening boxes. A Cher fan gets into the act in this video of hands opening the bottle. We didn't have that in the time of Uninhibited. It's oddly addictive.
And here's the straight-out commercial which I've only seen online: https://www.youtube.com/watch?v=voRq6jdl6FE
At one part of the making-of video, we get the very intense Cher Stare (eek!) albeit a side-glance one. The Cher stare always makes me feel like I'm trouble for something, like in this case only buying one bottle of Eau de Couture so far!
I promise Cher, I'll buy the gift set when it comes out!! I swear!
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