Because I dug out Cher’s book Forever Fit recently for pasta sauce recipes, I decided to sit down last week to reread it. The last time I read it I was 21 years old (right when it came out) and I didn’t know nothin’ about nothin’ so I’m sure a lot of it (ok, all of it) went right over my head.
But I would like to say a few things about it now as it is probably the first really memoir-like thing Cher ever published outside of Sonny & Cher’s reality TV and video moments. And since it was at the end of her big movie spree, it has mostly stories about the 80s and where her head was at in the 80s, which I don’t want to get into yet because Cher hasn’t finished her “official” memoirs.
But I do want to talk about the book in context with all the other celebrity beauty books that came out in the 1980s. It was the golden-era of celebrity beauty self-help books and my St. Louis library shelves, Thornhill, were full of them.
Like the Susan Dey book we discussed last year, I was really into celebrity guidebooks when I was a teen in the 1980s. I was seeking mentors for adulthood and I poured over the instructions. Took notes even because that’s completely nerdy. I tried out all the products, advice and exercises and loved every minute of it. I think this is why I loved the Cher informercials so much. It’s like a self-help beauty demonstration come to life.
These are the books I mostly remember, Christie Brinkley’s Outdoor Beauty and Fitness Book (which I just reordered for a song on Thrift Books), Revlon’s Art of Beauty, The Raquel Welch Total Beauty and Fitness Program and (I forgot these once iconic, now forgotten) The Beauty Principal and The Body Principal by Victoria Principal.
The whole trend started with Jane Fonda’s Workout Book (which I also had and followed lazily), which was a real phenomenon and started a whole high-impact aerobics craze which unintendedly is now requiring copious amounts of boomers and Gen-Xers to have knee and hip replacement surgeries. These were coffee-table sized books, some paperback, some hardback. Linda Evans had one. There was one by Joan Collins and Cheryl Tiegs. Vogue had a few.
Brinkley even has a new one out called Timeless Beauty. And yes, I’ve today purchased a used copy of that, too. These beauty books were also exercises (punny!) in biography as they always had long preambles and lots of personal stories. Jane Fonda talked about her journey through bulimia for example. Cher talks about her history with diet and exercise too and that sometimes leads into stories about food on movie sets or skin care under television lights.
I purchased Raquel Welch’s book and tried to learn yoga from it. And Cher is right in Forever Fit when she says you need to see video of people doing the poses and exercises (or see them live and in person). Exercise, as Cher says, is not a recipe. To that very point, I found the Welch’s book indecipherable. You couldn’t tell which pictures where poses that flowed into other pictures or how long you were supposed to hold poses. It was so impossible to follow it felt mystical. But she looked great anyway.
I don’t know how well Forever Fit did commercially when it came out in 1991 because it just wasn’t like those other large-sized celebrity beauty books with lots of pictures of Cher applying her own makeup and eating healthy things and especially exercising. That would come later in the 1990s with her two workout videos. It was novel-sized and had very few photos at all, and those are just publicity stills of Cher to start off each chapter.
I read now that reviews were mixed at the time. Some liked the book’s comprehensive approach but Cher was always a target for plastic surgery, which she addresses in the book, and the ironic charge of inauthenticity, which has followed her all her career but has ultimately proven to be her core superpower and her kryptonite. She has always been unable to be anyone else but herself. So whatever.
More recent reviews call the book “old school” but that its advice stands the test of time….because it was based on science and not fads. For example, the book was already talking about the dangers of high-impact exercising.
But anyway, it’s so much more wordy than the other books were, which, at times, makes it feel like a slog when Robert Hass goes deep into body chemistry. Food science seems like frontier science, constantly evolving. So recent reviewers have noted some of the advice is dated. But the book wants you to understand food science so you won’t get caught up in the diet fads that come and go with eternal and predictable regularity. And for that, I think, the book has earned some lasting respect.
And as I’ve said earlier here, Cher never presents herself as the expert or guru. She always works alongside real experts who have helped her on her own journey.
So in some ways I found the impulse of this book more generous than the other beauty books (if also less fun) and less “be like me.” I had absolutely no way to be like the California sunshine of Christie Brinkley (who does that better?), even less than I had a way of becoming Cher. But I never had the sense Cher would want me to. In fact, the book implied being Cher wasn’t always a bed of roses.
It’s also interesting to me that there are no makeup tips in the book. None. Zero. And Cher has, since press for Burlesque, talked about her love of watching her mother and her mother’s friends put on makeup. In the memoir we find out she’s been doing her own makeup for much of her career and was as obsessed about it as makeup artist and friend Kevyn Aucoin. So that would maybe be something she would be an expert at, but we don’t get such tips from this book.
In any case, the impulse for this post isn’t about the beauty or exercise aspects of the book (which just reading it has gotten me once again off my bookish ass and onto my treadmill) or the biographical snapshots, both aspects that I want to delve into later sometime within a broader context.
What I really want to focus on now is how the book constantly makes connections between the mind and body. Cher constantly brings exercise back to her mental health, her situational and recurring anxiety and depression.
At the very end of the book, Cher starts talking about spirituality and trying to do one spiritual thing every day, how she does this with books, books-on-tape and meditations, all of which she brings with her on tour as part of her post-show, makeup-removing rituals. Talk of this bleeds into self-help and she gives a list of her self-help book recommendations:
- Each Day a New Beginning: Daily Meditations for Women by Karen Casey (Hazelden Meditations)
- Mediations for Women Who Do Too Much by by Anne Wilson Schaef (there’s now a journal version and one for men too by Jonathon Lazear with an introduction by Anne Wilson Schaef)

- Healing the Child Within by Charles Whitfield (which, as Cher says, comes with a workbook)
- The Road Less Traveled by Scott Peck (he’ll come back in again later)
- Stranger in a Strange Land, the novel by Robert A. Heinlein (which I read in high school)
- You Can Heal Your Life by Louise Hay
- Love is Letting Go of Fear by Gerald G. Jampolsky
- Codependent No More by Melody Beattie (This was one book in my little, remaining self-help stack, one of the excellent transforming books recommended by my own L.A. therapist and years later I loaned my underlined copy to a colleague at IAIA in Santa Fe and her boyfriend ripped it apart in a violent rage of anti-self-help-books, she said, and so she couldn’t return it to me; and that was a few weeks before the historic 100-year restraining order of Santa Fe.)
So I decided to try one of these, Healing the Child Within, because Cher says this is one of the best books she’s ever read and because it comes with a workbook which is like luring nerd-crack under the nose of a scholar (Jane Fonda Workout Book had the same effect subliminally unfortunately). And I found both the book and workbook on Thrift Books for around 5 bucks each and talked a friend of mine yesterday, one who I do these kinds of self-help explorations with, into taking the journey with me.
But then….then the self-help paragraphs of Forever Fit metamorphize into Cher talking about beyond books and tapes and about therapy and how she once thought it was “a bunch of crap” and “horseshit.” But at a particularly bad time she reached out to the author Scott Peck (listed above) for a therapist recommendation. She was experiencing a build-up of medical, personal and career issues just “a few months” after winning her Oscar for Moonstruck. (You would imagine that being the most blissful time in a person’s life, endless months of basking in an Oscar win.)
Cher says she didn’t want a woman therapist because she thought they would not be smarter than she was and that you need a therapist who is smarter than you are (even if you have to try a few bad ones out first). She admits this was “unbelievably sexist and stupid” but “that was my experience” and the author Scott Peck ended up recommending someone, a woman, who ended up being just what Cher says she needed, someone who taught her a lot and uncovered things she had been suppressing.
I’ll end with Cher’s own amazing words:
“I was afraid of change for a long time. But as I changed, I found it more comfortable than I anticipated. And so it seemed more intelligent to keep changing. I was always really critical and demanding of myself and other people and got really angry when people didn’t do what I wanted. I learned they can’t always do what I want. The expectation is stupid and childish….I learned to observe without judging. I am now a much nicer person. Everybody comments on that now. I used to go through life completely tough on the outside and never reveal my insides to anyone. I always loved other people but I could also be curt and critical and showing love by criticizing.”
Cher says she felt it was her job to fix everything all the time because ever since she was 6 years old in her family unit, that was her job. “Everybody came to me with their problems.” And she would get overwhelmed and cranky.
I don’t know. I just thought it was really brave to say all that.
Oooh! Shortcuts!










































































