I was very comforted by the knowledge that Cherlato is continuing. For one, this is one of Cher’s modern business ventures I have not yet been able to try. Also, this gives me the opportunity to quality control one of my new food pages, the Cherlato Truck page (there were some mistakes).
The truck resurfaced again (or its sibling) in New York City! Repainted to match the installation! With Cher in tow talking about how her brand might end up in stores!
The Cherlato truck showed up in Manhattan as part of a new art installation in the courtyard of the West Chelsea hotel Faena New York. The installation transformed the courtyard into a free “retro” roller-skating rink and a Friday night roller disco party. People could roller skate on top of the art piece.
- The skating rink: https://www.faena.com/new-york/things-to-do/event-calendar/faena-arts-roller-dancing-rink
- Video of the installation: https://www.instagram.com/reel/DPpgemIj0PR/
- Gayle King met Cher at the truck for a daytime news story: https://www.facebook.com/watch/?v=1257223406442475
- Cher talking about perfecting the gelato so they will be able to sell it in stores: https://www.facebook.com/reel/2022189628611931
- Video of the truck in NYC at night: https://www.instagram.com/reel/DPq0gMijktO/
- Vogue: https://www.vogue.com/slideshow/faena-new-york-roller-disco-2025
- Cher roller-skating in 1979 (maybe thinking about eating gelato with truck drivers).
The truck was scheduled to be at that location all weekend.
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- Cruising Manhattan
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- Moonstruck gelato
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- Cher and Gayle King
